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Apple’s secretive car project to focus more on autonomous driving software

In an interesting but not altogether surprising turn of events, Apple is reportedly recalibrating the focus and underlying goal of its long-rumored car initiative. According to a new  report from Bloomberg , the primary focus of Apple’s car-oriented R&D will now center on developing advanced software capable of powering self-driving cars of the future. In turn, Apple will divert some attention away from its original goal of developing and manufacturing a branded car of its own. To help push things along, the report adds that Apple recently tapped Dan Dodge to join Project Titan, the not-so-secretive name of the company’s automotive team. While not a household name, Dodge represents an intriguing and exciting hire for Apple. Prior to signing up to work at 1 Infinite Loop, Dodge served as the top dog within BlackBerry’s automotive software division. And before that, Dodge served as both the founder and CEO of  QNX, a company that BlackBerry acquired outright a few years ago. DON’T MISS: Leaked photos of iPhone 7’s headphone adapter emerge Notably, QNX software currently provides the brains behind many of the entertainment and navigation systems used by some of the world’s largest auto manufacturers today, including Ford and Volkswagen. On a related

Quoted from Apple’s secretive car project to focus more on autonomous driving software on Gadgets News Headlines – Yahoo! News

Mark Rober, who is best known for his YouTube videos of spectacular science stunts, has been quietly working as an engineer for Apple’s secretive special projects group, Variety has learned. After years toiling away in secret on a car project, Apple Inc. Chief Executive Officer Tim Cook has for the first time elaborated on the pany’s plans in the automotive market. “We’re Machine learning, my briefers say, is now found all over Apple’s products and services. Apple uses deep learning detect fraud the Apple sre, extend battery life between charges all Tags: exclusive, look, machine, learning, Apple Inc. - Wikipedia In 1984, Apple launched the Macinsh, the first persal puter be sold without a programming language. Its debut was signified by "1984", a $1.5 milli televisi advertisement directed by Ridley Scott that aired during Mobile Leer en español Apple's Tim Cook dishes ta and the demise of mey. At the yearly shareholder meeting, CEO Cook says mobile payments haven't taken off like he thought they would.

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