Got Controversy? Milk Ad Helps Men Deal with PMS

Quoted from Yahoo! Buzz Log:
by Claudine Zap
The true sufferers of premenstrual syndrome? Men, if an ad campaign from the California Milk Processor Board is to be believed. But help is on the way: The dairy group has a new marketing strategy
that slyly suggests men should buy milk for women to alleviate those monthly symptoms that males fear. And it’s just the
latest campaign from the milk industry to make waves. The newest marketing campaign includes billboards, a website, and radio ads that advise men on how to deal with their hormonally challenged wives and girlfriends. One ad shows a man holding a gallon of […]

Read the full post:: Got Controversy? Milk Ad Helps Men Deal with PMS on Yahoo! Buzz Log

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