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U.S. network NBC to return to live musicals with ‘Peter Pan’

By Lisa Richwine LOS ANGELES (Reuters) – U.S. TV network NBC will air another live performance of a Broadway musical, “Peter Pan,” on December 4, hoping to repeat the ratings success of last year’s broadcast of “The Sound of Music Live.” The musicals are part of the Comcast-owned network’s strategy to draw audiences to live events, a defense against later viewing on digital video recorders which is less valuable to advertisers. NBC also will air a new miniseries called “The Slap,” another effort to create events that encourage audiences to watch live, NBC Entertainment Chairman Bob Greenblatt said on Sunday

Quoted from U.S. network NBC to return to live musicals with ‘Peter Pan’ on Gadgets News Headlines – Yahoo! News

U.S. broadcast TV network NBC is unlikely to extend its binge-watching experiment for the second season of drama "Aquarius, the head of entertainment at the cast-owned network said on Thursday The musicals are part of the cast-owned network's strategy to draw audiences to live events, a defense against later viewing on digital video recorders which is less LOS ANGELES (Hollywood Reporter) - television is loading up on more reality programming as the Hollywood writers strike enters its fifth week Monday. The has signed an Tags: reality, producers, program, night, NBC TV Network - Shows, Watch full episodes of current and classic shows online. Plus find clips, previews, phos and exclusive online features on .. In Australia, the Seven has maintained close ties and has used a majority of the 's image campaigns and slogans since the 1970s (conversely, in 2009, and Seven both used

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