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Why Internet Radio is The Biggest Advertising Opportunity of The Future

Internet radio has the potential to be the most ubiquitous form of media ever. More commanding of your attention than film, television, or books. This is because listening to music can be enjoyed while doing other activities. Before I go further, let me make an important distinction: there are two types of listeners, lean back and lean forward. Lean back listeners hear music programming via a …

Quoted from Why Internet Radio is The Biggest Advertising Opportunity of The Future on internet – Yahoo News Search Results

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